Heard of the International Franchise Show?

Off By Ed Hanna

The franchise industry has realised that ex-Forces personnel are fantastic candidates for franchisees and are making every effort to attract them.

Individuals looking to start a new business often consider franchising as an option. With franchises in almost every industry you can think of, the options are limitless. It can, therefore, be overwhelming to decide which franchise fits you. Ensure that buying a franchise is a positive investment by doing your research before signing an agreement. A franchise exhibition is the shop window of the market, providing an opportunity to meet face-to-face with franchisors and discuss options.

There is an overwhelming level of interest within the ex-Forces community regarding franchising. Service personnel receive extensive training to build on their various skills and attributes which are highly transferable to franchising, including determination, being goal focused and driven as well as confident and with leadership qualities.

The International Franchise Show will held at the London Excel on 5-6 April, and is the UK’s biggest franchising exhibition. The show is free to attend and will provide you with everything you need to know about franchising. The event offers an extensive seminar schedule featuring world-class speakers, with over 80 seminars covering everything from the ‘A to Zs’ of buying a franchise, to choosing the right franchise for you. All seminars are free to attend and aim to give you an in-depth and valuable insight into every aspect of franchising, arming you with all the tools you need to succeed.

Global brands

As part of the celebrations for the show’s 10-year anniversary, there will also be an area dedicated to our headline supporter, Google Digital Garage. This zone will feature three unique and interactive workshops, led by an expert Google Digital Garage trainer. On each day of the exhibition, Ian Thomas will take you through the ins-and-outs of social media strategies, digital advertising, and how to build a digital marketing plan.

The event also brings together over 180 industry-leading franchisors, putting visitors face-to-face with global brands, allowing them to discuss opportunities and ask questions directly. This April, thousands of entrepreneurs and business owners will be able to not only meet these franchisors, but also gain free access to expert guidance, personal advice, interactive features, 1-2-1 networking opportunities and much more.

If you are interested in learning more, the International Franchise Show is a great place to access everything you need to know under one roof.