Why women Service-leavers are ideally suited to franchising with Countrywide Signs

Why women Service-leavers are ideally suited to franchising with Countrywide Signs

By Claudia Foxcroft

Women Service-leavers typically work harder to move into Civvy Street than their male counterparts – but their determination and persistence means they are valued as franchisees.

Research from the Barclays AFTER (Armed Forces Transition, Employment & Resettlement) programme from July 2018 shows that on average it takes five months for female Service-leavers to find a civilian job, compared to four months for all Veterans.

Countrywide Signs director, Justin Pearce says: “Research shows that 44% of female Service-leavers take additional training when looking for civilian roles compared to 28% of men. This kind of positive, tenacious attitude will help make them successful franchisees.”

That’s borne out by British Franchise Association research which shows that 37% of franchisees starting out in the last two years are women, almost double the proportion of female ownership of other small and medium-sized businesses (19% in 2017).

Countrywide Signs depot and operations manager, Rob Price is a combat Veteran. The former US Armed Forces Master Sergeant, who fought in Afghanistan, says: “I know that when you leave, it can feel like you’re on your own. With our franchise, that’s never the case, and you can use the organisational skills you learned in the Military.”

The franchise involves managing for sale and to let boards for local estate agencies. It’s a van-based business, so you’ll be out and about rather than stuck in an office.

www.countrywidesigns.co.uk