Choosing a Franchise – Top Tips

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With the thousands of franchise opportunities available it can be a daunting task to decide which one is for you.  

Adapted from CivvyStreet Magazine, September 2013. Words: Suzie McCafferty, Managing Director, Platinum Wave

This article aims to offer some practical advice based on my 14 years experience of running successful franchise networks as well as helping other businesses to franchise and recruit franchisees. Here are 12 steps to consider:

1 Are you suited to being your own boss?

Although you should receive excellent training and support from any reputable franchisor at the end of the day the development of the business in your franchise territory is your responsibility. It will require hard work; dedication and you will have to make sacrifices. Can you follow a system? – franchisors do not like mavericks! It is fine to use your initiative but the franchisor has already developed a business system, which is proven to be successful and profitable – there is no point trying to reinvent the wheel.

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Why Join A BFA Member Franchise?

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Joining a franchise could be one of the largest and most important investments that you make in your life – not only financially, but also in terms of your own time and commitment.

Adapted from CivvyStreet Magazine, October 2013. Words: Paul Stafford, British Franchising Association

With hundreds of different businesses in every sector now looking for franchisees to grow, it can be difficult to know how to narrow down your search. Franchising allows many people to start entirely new lives, realising new lifestyles and ambitions, but only when done well.

Choosing which franchise network to join is not something to be entered into lightly and must be given careful consideration. This includes making sure you have thoroughly researched all the available franchise opportunities, what they involve and the market in which they operate. Whilst this is something that you should never try to cut corners on, there is one key aspect that can give you a much higher level of confidence when making your decision.

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